📘 Self-Paced Course
Business Transformation Planning: Where AI Fits (And Where It Doesn't)
A practical 4-hour course on using the HOBA framework to plan transformation smarter — with AI positioned as one possible enabler, not the strategy itself.
About This Course
AI has a sequencing problem. Most organisations start with AI and work backwards to the business problem. They treat AI as the diving board — the thing that launches the transformation — without checking whether the pool has water in it. This course teaches the right sequence. The HOBA 6-step method for business transformation planning — with AI positioned exactly where it belongs: as one possible enabler, not as the strategy itself.
What You'll Learn
- Plan faster and think more clearly using the HOBA framework
- Know when AI helps, when it creates risk, and when fixing business design comes first
- Apply the 4+1 ladder: Eliminate → Standardise → Optimise → Automate → AI (maybe)
- Use the HOBA 6-step process: Focus → Control → Analyze → Evaluate → Design → Implement
- Leave with a repeatable planning method you can use immediately
Who This Is For
What You Get
- Short, focused video lessons (6–10 minutes each)
- Practical exercises and downloadable templates
- Module quizzes to confirm understanding
- Final assessment with certificate upon passing (70%)
- Community access for peer discussion and support
- Bonus Module: From Planning to Delivery (unlocked with video testimonial)
Start With the Scorecard
Before you begin, take the free AI Transformation Readiness Scorecard (10 minutes). The scorecard assumes AI is the answer. This course shows you how to reframe that assumption through the HOBA method.
Course Structure
- Module 0 — Welcome and Setup
- Module 1 — AI in Business Transformation Planning
- Module 2 — The HOBA Planning Method
- Module 3 — AI for Planning Artefacts and Analysis
- Bonus Module — From Planning to Delivery (unlocked with video testimonial)
Choose Your Price
Early buyer offer available for a limited time. Course unlocks in 1–2 weeks.
Early Buyer Offer
One-time payment
- ✓ Full core course access when released
- ✓ Bonus Module (unlocked after testimonial)
- ✓ All templates and exercises
- ✓ Certificate upon core completion
- ✓ Community & Q&A access
- ✓ Optional HOBA Pro demo access
Standard Price
One-time payment
- ✓ Full core course access when released
- ✓ Bonus Module (unlocked after testimonial)
- ✓ All templates and exercises
- ✓ Certificate upon core completion
- ✓ Community & Q&A access
- ✓ Optional HOBA Pro demo access
Course unlocks in 1–2 weeks
When you purchase today, you get immediate access to the HOBA Academy Community as a Student Member. You'll receive an email the moment the course goes live. Your progress, templates, and certificate will all be waiting for you.
What You Get Right Now
Live Q&A Calls
Attend and ask questions in real-time
Past Recordings
Access the full library of past Q&A sessions
Community Access
Post, engage, and connect with peers
Student Channels
Private spaces not available to free members